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Nearly anybody can easily create predictive models using TIMi . However the creation of a segmentation model with StarDust, is a little bit more complex because the user must visually validate all the segments from a business-point-of-view. Thus, StarDust requires more analytical knowledge than TIMi (which is fully automated). StarDust is unfortunately not as "user-friendly" as TIMi and a small formation is really required before using StarDust ... but don't be frightened! it's easy! (...and, at the very least, it's easier than the other tools available on the market).
A (very) short video introduction to stardust is available on this webpage(see videos 4, 5, 6 & 7).
There are 2 different courses:
- For the simple user
This course is open to any profile but involves some Advanced Mathematics : Business, IT, dataminer.
Duration: 1 day.
This course covers the basics of building a simple segmentation model with Stardust.
- For the expert user
This course is open to any profile but involves some Advanced Multi-Dimensional Mathematics : Business (must be motivated!), IT (must be motivated!), dataminer.
Duration: 1 day+simple user course
This course explains in detail how to create an advanced segmentation model with Stardust.
Stardust unique added value
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